HYBRID EVENT: You can participate in person at Rome, Italy or Virtually from your home or work.
Sergey Suchkov, Speaker at Dermatology Conference
The Russian University for Medicine & The Russian Academy of Natural Sciences, Russian Federation
Title : Personalized and precision medicine as a unique avenue to have the healthcare model renewed to secure the National Biosafety: Towards individualized cosmetics, reconstructive plastic surgery and the beauty of the future to come?

Abstract:

Topical problems in cosmetic and plastic medicine and surgery: Dozens of cosmetics and skin care products are suspected to provoke allergic reactions. This ambiguity encourages the development of particular tools to assist in product individualization, which has thrived among cosmetic companies. Usually cosmetic companies create health, wellness and beauty products for consumers, based on its proprietary genome-, phenome- and exposome-based testing.

For instance, developed by the L’Oréal, the Perso smart skincare system is capable of providing individualized skincare solutions via a four-step process taking into account the specificities of the user’s skin, local weather conditions, and the user’s product preferences.

L’Occitane en Provence is also betting on personalized beauty with Duolab, an innovation comprising a device, a range of capsules - including three moisturising bases and five targeted concentrates - and a skin predictive diagnostic tool. The tool assesses individually the customer’s skin requirements and generates a personalized care protocol.

Amorepacific presented a 3D face mask printing system coupled with the 3D printing system developer Lincsolution. The latter uses a smartphone app to instantly measure individual users’ facial dimensions and print a personalized hydrogel mask that caters to individual facial features and skin conditions.

Envision a world where your face cream is tailor-made for your DNA, your hair mask knows you got highlights the last 5 years, and your serum has a better handle on your likes, your dislikes - even what you had for breakfast - than your partner. Innovators from the worlds of precision biotech and unique beauty are dreaming up those personalized beauty products right now, and they’ll be in our hands soon.

In the wellness sphere, precision tests are also used to define slow or fast metabolizers. While genomic-based customized nutrition is being implemented, personalized diets might lack sufficient evidence for full integration into the full-set cosmetic setting. The concept of PPM-based nutriogenomics is to provide accurate nutritional recommendations for an individual to obtain a healthier lifestyle. Those advances are paving the way for the design of innovative strategies for the control of chronic diseases and obesity, in particular. Personalized nutrition has the huge potential to maintain health and wellness due to the rigorous nutrigenomic analysis whilst considering the genetic makeup of an individual. So, in a more distant future, the new cosmetic and nutritional brands like would create unique shampoos, conditioners, masks and personalized diets based on your individualized answers and data being harvested from your genetic passport.

Dermatology and cosmetology require doctors to make treatment decisions based on patient self-reporting, which poses challenges including patient recall or recognition of exacerbating factors, leading to a trial-and-error approach to management and additional consultations. Meanwhile, a lack of particular guidelines is the predominant barrier for adoption, indicating a need for the development of best practices and guidelines to support the implementation of PPM. So, the implementation of PPM requires a lot before the current model “physician-patient” could be gradually displaced by a new model “medical advisor-healthy person-at-risk”. This is the reason for developing global scientific, clinical, social, and educational projects in the area of PPM to elicit the content of the new branch.

Biography:

Sergey Suchkov was born in the City of Astrakhan, Russia, in a family of dynasty medical doctors. In 1980, graduated from Astrakhan State Medical University and was awarded with MD. In 1985, Suchkov maintained his PhD as a PhD student of the I.M. Sechenov Moscow Medical Academy and Institute of Medical Enzymology. In 2001, Suchkov maintained his Doctor Degree at the National Institute of Immunology, Russia. From 1989 through 1995, Dr Suchkov was being a Head of the Lab of Clinical Immunology, Helmholtz Eye Research Institute in Moscow. From 1995 through 2004 - a Chair of the Dept for Clinical Immunology, Moscow Clinical Research Institute (MONIKI). In 1993-1996, Dr Suchkov was a Secretary-in-Chief of the Editorial Board, Biomedical Science, an international journal published jointly by the USSR Academy of Sciences and the Royal Society of Chemistry, UK. At present, Dr Sergey Suchkov, MD, PhD, is: Professor, and Chair of the Dept for Personalized Medicine & Precision Nutriciology of the Institute for Global Health of RosBioTech, and Professor of Dept of Clinical Immunology, A.I. Evdokimov Moscow State Medical and Dental University (MGMSU), Russia; Secretary General, United Cultural Convention (UCC), Cambridge, UK. Dr. Suchkov is a member of the: New York Academy of Sciences, USA, American Chemical Society (ACS), USA; American Heart Association (AHA), USA; European Association for Medical Education (AMEE), Dundee, UK; EPMA (European Association for Predictive, Preventive and Personalized Medicine), Brussels, EU; ARVO (American Association for Research in Vision and Ophthalmology); SER (International Society for Eye Research); Personalized Medicine Coalition (PMC), Washington, DC, USA

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