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Green Cosmetology

The term "green" has evolved to mean "organic" or "healthy" in modern marketing. When a consumer sees the words "green cosmetics," they instinctively assume the product or brand is environmentally friendly. However, there is still a lot of room for improvement in the realm of green cosmetics. In the cosmetics industry, “green” and “sustainable” cosmetics are defined as those that contain natural ingredients and are made from renewable raw materials. Petrochemical components generated from petrol, a non-renewable and economically volatile resource, are used by many enterprises. Bio-based oleochemicals, on the other hand, constitute the backbone of the green cosmetics movement, as they are derived from renewable plant and bacterial sources. The advantages of “green” beauty products go beyond trend – more research is revealing the toxicity of conventional cosmetics, and the natural cosmetics sector continues to grow at a steady pace.

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